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So the Indian media has latched on to the ghastly and extremely tragic tale of the murder of Sheena Bora with a zeal that falls somewhere between responsible journalism and savagery of a lynch mob screaming for punishment at a medieval trial. The latter part is of course disguised in more civil and self-righteous statements and opinions but criticism by various eminent and less eminent members of citizenry now and then rip off parts of this disguise. But then there always two sides to a story. It is true that without media coverage, it is highly unlikely that investigation into this crime would been as prompt but the way it has been handled by the media can be described in milder terms as cheap and immature. However some television channels, especially (but not exclusively), vernacular news channels have indeed removed all stops and gone all facetious, dishing out murky details on an hourly basis. After all, this sordid story has more ingredients than a typical Bollywood potboiler and prime time soap operas combined. A mysterious murder in a rich and influential family, a web of lies and deceit and purported evidence of sleazy activities are things these news channels would give anything for and in Sheena Bora murder case, they only have to sacrifice a little journalistic ethics.